Which platforms can companies choose for online marketing promotion?
With the popularity of the Internet + economic transformation, many industries are closely related to the Internet. Online consumption has now become a common trend. It is inevitable for many businesses and businesses to advertise on various internet platforms. Therefore, enterprises must use the power of the Internet platform to develop. With the help of the Internet, businesses can attract more customers, increase brand awareness, and help themselves sell their products or services better.
Which platforms can companies choose for online marketing? Nowadays, there are actually many common online promotion platforms. The following are the more popular ones:
1. WeChat
Due to its organic combination of mobility and user-friendly applications, WeChat has become an indispensable social software on people's mobile phones.
2. Weibo
Enterprises or individuals use Weibo as a promotion platform to disseminate information to netizens by publishing Weibo information, and establish a good corporate image and product image. Every fan is a potential marketing target.
3. Baidu
Baidu is the largest search engine in China, with super-traffic portals, and its promotion advantages have attracted the favor of many advertisers.
4. Today's headlines
Toutiao is a news consulting application for news consulting information. Users involve all walks of life. It has been committed to recommending the right news to the right people, with high user stickiness.
5. Short video platform
Today, short videos have become a distraction for people to spend their time. Short videos have dominated the Internet traffic due to their interest and short-term advantages. Among them, Douyin and Kuaishou are the two short video platforms that are the most well-known to users.
The above sharing is the most common network promotion platform, but each network promotion platform has different advantages, and the types of products suitable for promotion and promotion effects are also different. However, no matter which promotion platform a company chooses, as long as the methods and skills are used correctly, the desired promotion effect can be achieved.
For example, WeChat, the number of WeChat users has reached 1.1 billion, and domestic mobile phones basically have WeChat. Platforms with users have traffic. Traffic is the basis of online promotion and the premise of ensuring the number of advertisements. Therefore, companies can promote accurate advertisements in WeChat, and push some accurate advertisements based on user environment and user interest orientation, such as WeChat Moments, Official Accounts. Wait.
A good online promotion platform can be said to be very critical to the online marketing and promotion of the enterprise. If it is selected properly, it can make the marketing promotion of the enterprise more effective with less effort. Therefore, the enterprise must pay attention to these channels when doing online marketing promotion. Allow businesses to better capture traffic and customers.
The Small Business Collective | Biz Zine